Programming Pauls of Wisdom

understanding a ... world

http://www.portfolio.com/news-markets/national-news/portfolio/2008/04/14/Disneys-Evolving-Business-Model?TID=advert/wired/disney&print=true

OK, basically, there is a Disney film, made on a shoestring budget (well 4m USD, which is shoestring for these things.) called *High School Musical*, and it basically follows the 'lets put on the play right here' plot of Mickey Rooney and Judy Garland fame.

It is worth maybe half a billion dollars to Disney Corp. Half a billion.

I have never heard of any of its stars, could not recognise them if they mugged me, and barely registered such a film exits.

Welcome to the disintermediated / segregated /re-internmediated world

posted by paul @ 3:15 PM